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Bachelor of Business (Marketing) |
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Accelerate Your Marketing CareerGet a head start in your marketing career through this specialist marketing course from APM, developed in consultation with the Australian Marketing Institute. In just two years, you gain comprehensive marketing knowledge and skills, and a university-equivalent, respected qualification. The only degree of its kind offering 200 hours of practical work placement, you graduate with invaluable work experience - and a serious competitive advantage. |
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| Quick Course Guide | |||
| Qualification | Bachelor Degree | Start dates | Trimester start dates - enquire now about upcoming start dates |
| Course length | 2 years full-time or 4 years part-time (including internship) | Pre-requisites |
Mature age students: relevant academic and work experience School leavers: minimum ATAR / ENTER score of 63.4 |
| Delivery method | On campus in Sydney & Brisbane and by distance education | Assessment | Practical assignments + written examinations |
| Delivered by | APM College of Business and Communication | Finance options | FEE-HELP & Lombard Finance |
Course Modules
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Industry AccreditationThis course is approved and accredited by:
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You can choose to exit this course with a Diploma of Business or an Advanced Diploma of Business (Marketing) qualification if you have completed a certain number of modules. Contact a SEEK Learning consultant for more details.
You'll understand the role and nature of marketing in a contemporary business environment, and critically reflect on the roles and responsibilities of marketing.
You'll also learn how to engage and influence target audiences, and how to apply marketing theories and practices in an ethical context.
Through work placement, you'll learn about the marketing industry first hand - and gain practical skills to complement your theoretical knowledge.
This marketing course is delivered at APM campuses in Sydney and Brisbane, and can be completed in two years of full-time study - compared to the usual three or four years at university. Graduate and start earning sooner than your university counterparts.
You can also complete this course in four years of part-time study, or by distance education.
There are three start dates a year for this course. Contact a SEEK Learning consultant now for upcoming start dates and lecture times.
Practical Training by Industry PractitionersAPM courses are designed and delivered by industry practitioners, ensuring that what you learn is practical, relevant and up-to-date. Classes are kept small, with a maximum of 25 students, to ensure that you get individual attention when you need it. Training is designed to be as interactive as possible. Class discussions, group work and study groups are encouraged to help you get the most out of your studies. |
Career-focused Training APM's training is so effective that 91% of 2007 graduates are working in the field in which they studied. |
Through APM's Internship Programme, you gain 200 hours of professional work experience during your course. With over 300 organisations to select from, you have an excellent opportunity to experience life working in your industry and company of choice.
Because APM graduates are so highly regarded, many internships lead to permanent employment - so you could graduate with a job waiting for you.
FEE-HELP is available for this course. Almost every Australian citizen is eligible for Government assistance through the FEE-HELP program, which means you do not have to pay anything upfront, but can pay for your course as you earn. Contact a SEEK Learning consultant to find out more about how you can study now and pay as you earn.
SEEK Learning also provides a finance option from Lombard Finance in Australia.
In addition, this course is Austudy and Abstudy accredited.
APM is serious about your career, and provides a range of support services to help you achieve your goals. In addition to a comprehensive resource centre, you also have access to:
Informal Career Clinics
Work with career counsellors to improve your interview skills, presentation and
CV writing.
Academic Skills Tutors
Get assistance with tertiary study skills whenever necessary.
Job Listing
APM gains exclusive access to certain industry job vacancies and lists all relevant
opportunities on their website.
Student Events
Meet industry professionals and gain valuable contacts at various events including
networking nights, coffee club events and industry association events.
About APMAPM, the recognised specialist in marketing, PR and event management courses, is renowned for delivering qualifications with unsurpassed industry recognition. Developed by the industry for the industry, APM courses are highly regarded and focus on career-relevant and practical skills. The best proof of this is the remarkable success APM graduates have in securing rewarding employment in the competitive marketing industry. APM College of Business and Communication (APM) is a trading name of Think: Colleges Pty Ltd which is a wholly owned subsidiary of SEEK Ltd. |
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Enquire now to find out about course prices, finance options and more. |
This course qualifies for FEE-HELP, meaning you can study now and pay as you earn. Enquire now.