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Diploma of Marketing

Who is This Marketing Course for?

Enhance your marketing and sales employment prospects in a wide range of industries with the Diploma of Marketing.

This marketing course is ideal for those who wish to work in entry-level marketing roles or, with appropriate work experience, management roles.

For those with appropriate work experience, the knowledge and skills gained from this diploma can help you take on senior marketing positions such as marketing manager, product manager or sales manager.

Quick Course Guide
Qualification Diploma Student support Yes: Expert teacher & online support
Study time 1 yr = 6.5 hrs/week Pre-requisites Year 12 (HSC) or industry experience preferred
Delivery method Online + correspondence Course materials All course materials are provided
Enrolment dates Enrol anytime - start now Assessment By assignment + exams
Delivered by OTEN - #1 distance education TAFE provider Finance options VET FEE-HELP available

What Will I Learn?

Gain the knowledge and skills you need to work in marketing or sales. Among other things, you'll learn how to:

  • Formulate, implement and evaluate marketing strategies
  • Manage, evaluate and control marketing programs
  • Plan, research and evaluate market trends
  • Manage a sales team
  • Manage budgets
  • Analyse consumer behaviour internationally

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Why This Marketing Course & Why SEEK Learning?

Because OTEN TAFE vocational courses are developed in consultation with relevant industry and community groups, you can rest assured that your qualification is highly valued by industry employers, education and training providers and the wider community.

This diploma has been developed under the Australian Qualifications Framework (AQF), so it's government-accredited as well as a nationally recognised course.

Your TAFE qualification is likely to receive credit at a number of Australian universities. Contact a SEEK Learning consultant to find out more.


Affordable Study

Almost every Australian citizen is eligible for Government assistance through the VET FEE-HELP program. This means you do not have to pay anything upfront, but can pay for your course as you earn. Contact a SEEK Learning consultant to find out more about how you can study now and pay as you earn with VET FEE-HELP.

This course is also Austudy and Abstudy-accredited.

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Diploma of Marketing Course Structure

There are 8 units to be completed in this marketing course.

  • Evaluate Marketing Opportunities
  • Establish and Adjust the Marketing Mix
  • Plan Market Research
  • Interpret Market Trends and Developments
  • Implement and Monitor Marketing Activities
  • Lead and Manage a Sales Team
  • Manage Budgets and Financial Plans
  • Analyse Consumer Behaviour for Specific International Markets
Course units

Fit your learning around your lifestyle - because this marketing course is delivered online, you have the flexibility of when and where you wish to complete the Diploma of Marketing.

Complete this marketing course faster depending on the time you have available! This diploma course is typically completed within 2 years, but you can finish earlier by increasing the time you dedicate to your studies.

Study Hours Time to complete
13 hrs/wk = 6 months
6.5 hrs/wk = 1 year
4.5 hrs/wk = 1 years 6 months
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Enquire to find out about course prices, finance options and more.

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Affordable Study

This course qualifies for VET FEE-HELP, meaning you can study now and pay as you earn. Enquire now.

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