marketing_and_communication_courses

Advanced Diploma of Marketing

BSB60515

Want to take your career to the next level? This Advanced Diploma of Marketing (BSB60515) will help you get there.

This course will give you the skills to work in roles such as brand manager or marketing manager in a variety of fields.

You'll be trained in all aspects of marketing from identifying marketing opportunities and developing marketing objectives, to formulating marketing strategies and tactics. 

This Advanced Diploma is delivered entirely online so you can tailor the course to suit your needs. Make your studies work around your schedule and study when it suits you.


Have a question or ready to enrol?

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At a glance

Study mode

laptop
Online

Provider

OTEN – Open Training & Education Network (RTO 90004)
Career Opportunities
Recognition

Nationally recognised - meets Australian Qualifications Framework standards.

Prerequisites

Experience in a marketing management role preferred.
If you pay using VET FEE-HELP you need to provide a Year 12 Senior Secondary Certificate of Education or complete a Language Literacy & Numeracy test.

Location

Online

Course length
Self-paced (e.g. 11 hrs a week = finish in 1 year, 7 hrs a week = finish in 18 months). Complete within 18 months.
Study mode

Online

Assessment
By assignments & online quizzes
Start date

Enrol anytime. .

Contact us about enrolling
Provider
OTEN – Open Training & Education Network (RTO 90004)
Payment options

Study now pay later – VET FEE-HELP

12-month interest free payment planTerms & conditions apply

Upfront payment

Read more
Price
The total cost varies depending on the payment option
Calculate total cost

Prerequisites

Preferred pathway:

  • Experience in a marketing management role

If you pay for the course using a VET FEE-HELP government loan, you need to:

  • provide a Year 12 Senior Secondary Certificate of Education (from an Australian agency), OR
  • successfully complete a Language Literacy & Numeracy (LLN) test.

What you'll learn

Become trained in:

  • Scoping marketing opportunities and developing marketing objectives
  • Formulating marketing strategies and tactics
  • Reviewing and improving marketing performance
  • Developing personal, interpersonal and professional knowledge and skills
  • Planning, implementing and controlling a range of projects including marketing programs
  • Managing and developing marketing teams
  • Understanding and evaluating the international marketing environment/strategies
  • Planning for financial management, establishing budgets and allocating funds.

Course structure

8 units

Core units

  1. BSBMKG609 - Develop a marketing plan

  2. BSBMKG608 - Develop organisational marketing objectives

  3. BSBMKG605 - Evaluate international marketing opportunities

  4. BSBFIM601 - Manage finances

  5. BSBMKG607 - Manage market research

  6. BSBMKG603 - Manage the marketing process

  7. BSBMGT605 - Provide leadership across the organisation

  8. BSBPMG522 - Undertake project work

Support and delivery

When you study online with OTEN, you can:

  • Study from anywhere, when it suits you best.
  • Graduate with the identical qualification as an on-campus student.
  • Get comprehensive support from teachers via phone and email.
  • Access course materials online.
  • Interact with teachers and fellow students via platforms like virtual classrooms, forums and video calls.

OTEN's online courses can also be referred to as distance education. Some hard-copy course materials and assessments may be accessed or submitted via post.

Payment options

There are 3 ways you can pay for this course:

1. Study now pay later – VET FEE-HELP

If you are eligible, you can pay for this course through the Australian Government’s VET FEE-HELP loan scheme.

This means you don’t need to pay upfront for the course if you:

2. 12-month interest free payment plan

Pay for your course over time by making weekly, fortnightly or monthly repayments.

This flexible payment plan requires no deposit, and you pay no interest for the first 12 months.

3. Upfront payment

You can pay for this course upfront via credit card or bank transfer.

To understand more about payment options or find out if you’re eligible for a funding entitlement, contact a SEEK Learning Consultant.

Have a question or ready to enrol?

Our Learning Consultants can:
  • icon enquiry 1Answer any questions about a course
  • icon enquiry 2Give advice on job outcomes
  • icon enquiry 3Explain finance options and help you enrol
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Free call 1800 674 972

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